Georgia’s Litter Mascot Still Needs a Name

Posted Thursday, October 12, 2006

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( ATLANTA – October 12, 2006) With the unveiling of Georgia’s comprehensive litter prevention and abatement campaign, Litter. It Costs You, there’s a new bird in town. Based on the official state bird, the brown thrasher, “The Brown Trasher” is a colorful new mascot that represents a great new program that’s really taking flight. “The Brown Trasher” is calling on youth across Georgia to continue applying their creativity by hatching ideas to give him a new name. The contest started on September 1, and the clock is ticking toward a deadline of October 27.

Since September 1, all Georgia children in grades K-5 have had the opportunity to name “The Brown Trasher.” Encouraging children to participate in the naming contest is also an excellent way to introduce the topic of litter and to get the younger generation involved with litter education and cleanup. Lesson plans and activities are available online at litteritcostsyou.org.

“I’m so excited about getting a new name. This is a contest that just can’t be beak, uh, beat,” crowed The Brown Trasher. “I hope kids throughout Georgia will come up with some good ideas. I know the kid who wins this contest will have really put some thought into a new name, that he or she really worked hard and didn’t just wing it.”

All entries must be postmarked by October 27, 2006, and the winner will by notified by November 10, 2006. The winning child and teacher/guardian will be invited to attend a special recognition ceremony with the “The Brown Trasher.” The winner will also be featured on the Litter. It Costs You Web site. If you have any additional questions about the contest, please contact Beth Brown at (404) 463-2092, or send an email to bbrown@gadnr.org. Also, visit the Web site for information on other cool activities like Rivers Alive and the Youth Clean Community Challenge.

About Litter. It Costs You.

The State of Georgia launched the Litter. It Costs You campaign in August 2006. An integrated and comprehensive approach to stopping litter, the campaign encompasses education, eradication and enforcement. The campaign leverages the efforts of state agencies, city and county governments, and volunteer organizations to engage the public and effect change. Resources include an interactive and comprehensive Web site, community challenges for adults and youth, an online toolkit and an education component to reach children. For more information, please visit litteritcostsyou.org.

Source: AtlantaDayBook.com

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